Measure
Prompt map
The questions your buyers ask AI, sized by volume, marked by who gets named today: you, a competitor, or nobody yet.
Answer engine optimization
AEO
ChatGPT, Perplexity and Google’s own AI answers now take the questions your buyers used to type into Google. AEO is the work of making sure those answers name you, link to you and describe your product correctly.
- AI video tools
- Outbound sales
- Publicly listed telehealth
- Web3 communities
- Y Combinator startups
What the work includes
Six parts, run together, all checked against week one.
Measure
Source audit
For every prompt, the pages each engine cited to answer: threads, review sites, roundups, competitor docs. This list is where your brand needs to appear.
Place
Reddit placement
We join the threads the engines already cite and start discussions where none exist, written to each subreddit’s rules. Reddit is usually the fastest source to move.
Place
Mentions on other websites
Your product in the roundups, comparison pages and directories the engines lean on for your category.
Build
Site fixes
Your own pages made easy for AI to read and quote: answers near the top, structured data, crawler access, new pages for questions you don’t cover yet.
Track
Weekly tracking
Daily checks across ChatGPT, Perplexity, Gemini, Google AI Overviews and AI Mode. One report a week: mentions, citations, position, and the sources behind them.
How we work
One method, four steps
01Measure
We run your buyers’ questions on every engine and record who gets named, where and why. That is your week one baseline.
02Place
We get you into the sources the engines already read for those questions: the threads, the roundups, the directories.
03Build
Your own pages made easy to quote: the answer first, clear facts, structured data.
04Track
Every question checked daily. Each week: what moved, which source earned it, where the next gap is.
FAQ
Questions about AEO
What is AEO?
Answer engine optimization: the practice of getting your brand mentioned and cited by AI answer engines like ChatGPT, Perplexity and Google AI Overviews when people ask them for advice.
How is AEO different from SEO?
SEO earns a place in a list of links. AEO earns a mention inside the answer. Engines still read the web, so SEO helps, but they lean hard on outside sources like Reddit, review sites and roundups.
Which AI engines do you track?
ChatGPT, Perplexity, Gemini, Google AI Overviews and Google AI Mode by default. Claude, Copilot and Grok on request.
How long until we show up?
First movement usually shows within a few weeks. We lock a baseline in week one, so the first weekly report shows what moved against it. The threads stay live, so they keep earning citations after the work ends.
Why does Reddit matter so much?
The engines cite it. About 12% of ChatGPT’s US citations go to Reddit (Similarweb). In our tracking, 19% of answers cited a thread. In the AI infrastructure category, Reddit was cited in more answers than any company website.
Do you change our website?
Only if you want us to. Most of the work happens on other sites. Where your own pages hold you back, we list the fixes, or make them with your team.
What’s in the free audit?
For the questions your buyers ask: which AI answers mention you, which mention competitors, the pages the engines cite, and the first three things we’d fix. By email, within 2 working days.